Category Archives: General

iXBRL – more XML based markup languages…

So along with the XMLisation of a ton of other things, comes the evolution of accounting formats into XBRL or iXBRL. It’s supposed to make filing and sharing  of accounts between systems easier for everyone… Of course, there will be the initial hiccups in the implementation, and where there is a problem, there will be someone with a solution. Some companies provide managed tagging of Financial documents, converting them into iXBRL format that is compliant with the filing authority’s needs… A great help if you feel that you need a bit more time to come to terms with the new regulations.

Vandalur Zoo (aka. Arignar Anna Zoological Park)

Who woulda thunk it? The Vandalur Zoo has a website. Admittedly, a pretty boring one, with limited information about their new features, such as the night safari (which I wanted info about).

If you’re wondering how to navigate the website and understand all that it has to offer, the best way would be to visit the zoo’s sitemap. The best bits about the website are the cryptic url (http://www.aazoopark.gov.in/) and the yahoomail contact address (aazp@yahoo.com).

Really, the Indian Government and it’s agencies should go to advertising / marketing workshops.

Custommerce India 2008

If you’re interested in Brand Building, Customer Relationship Management and things like that, Custommerce is getting together the 5th Chapter of this wonderful conference.

Custommerce India Chapter 5 is built around the ‘back to basics’ theme. Managing hype cycles, customer experience statistics, cutting edge technology, customer service differentiators, brand building, people and process investments, customer relationship management … name it and we’ve done it all. And yet, the customer still remains one unhappy person. To stay ahead in the race, we may have missed paying attention to the basics. In our eagerness to please customers by adopting best/next generation practices, we have destroyed our inherent ability to do the basic things.

They have a rather interesting line-up of speakers and agendaGeet Sethi, V K Madhav Mohan, Sunny Rao, M. Mahadevan, C. K. Venkataraman, & Shiva Subramaniam. To top it off, they’re having it in the Leela Kempinski, Kovalam Beach, Kerala.